Poultry

Want to Make Money Raising Poultry? Avoid These Mistakes! Practical Tips for Layers, Meat Poultry, and Breeders

Do you also face the following challenges in poultry farming? Low egg production rate? Poor eggshell quality? High ratio of feed to egg? High feed to meat ratio? High death rate? Frequent ascites? These questions. The root cause is often nutrition. SUSTAR tackles all these with eight systems. We focus on precision nutrition research at all stages of poultry growth to provide you with scientific and efficient solutions.

Laying Poultry (Laying Hens, Ducks)

What Farmers Worry About Most?

How We Help Solve These Problems?

Meat Poultry (Broilers, Meat Ducks)

What Farmers Worry About Most?

How We Help Solve These Problems?

Breeding Poultry (Breeder Chickens, Ducks)

What Farmers Worry About Most?

How We Help Solve These Problems?

 

Detailed description of the eight systems

According to the physiological characteristics of poultry, we have subdivided the following product lines for you to ensure accurate nutrition supply

Solution Description
1. Probiotic Health Management System Use beneficial bacteria to build a strong intestinal defense for poultry and reduce disease risks. Our probiotic formula improves nutrient absorption, strengthens immunity, and maintains intestinal integrity. It creates a resilient gut flora that withstands external threats and lowers the incidence of costly diseases.
2. Anti-Heat Stress System (L-selenomethionine) In hot seasons, poultry suffer from heat stress – reduced feed intake and egg production. We provide 100% L-selenomethionine, a form of selenium that is safely stored as a “selenium reserve” in the body. When oxidative stress increases due to heat, birds can use this reserve to fight damage and maintain performance.
3. Antibiotic Reduction System (Probiotics + Organic Acids) Safely reduce or replace antibiotics.
• Organic acids (formic acid based): Strong bactericidal effect against Salmonella, E. coli, etc.; also inhibits mold and promotes digestion.
• Probiotics: Lower gut pH, establish beneficial flora, boost immunity, reduce diarrhea and necrotic enteritis.
Together, they keep poultry healthy without relying on antibiotics.
4. Functional Premixes – Boost Performance Customized nutrition for different needs:
• Multi-vitamin + mineral premixes
• Glycine / small-peptide chelated minerals (higher absorption)
• Blood-supporting premix
• Tailor-made formulas
For layers, broilers or breeders – improve egg production, weight gain, hatchling quality and flock uniformity.
5. Manure & Environment Improvement System In large-scale farms, high ammonia and poor litter are major concerns. We use Bacillus + Lactobacillus or yeast blends – heat-stable during pelleting and strong colonizing ability.
Results:
✓ Lower ammonia & odor
✓ Better litter quality
✓ Fewer respiratory diseases
Cleaner air, healthier birds.
6. Mycotoxin Management System (Product: Sustar MouldGuard Liquid) Moldy feed wastes money and harms poultry. Our liquid preservative uses a synergistic propionic acid-ammonium propionate system with enhancers and water binders. It offers broad-spectrum anti-mold activity and sustained release of propionic acid. With an annual capacity of 16,000 tons, it extends shelf life even in humid conditions or high-moisture feed, while also improving pellet quality and reducing die wear.
7. Energy Optimization & Emulsifier System (Product: Sustar Lipomax – Lysolecithin) Fat is an expensive energy source, but young birds have limited bile secretion. Our lysolecithin emulsifier works like “detergent” to break large fat droplets into tiny micelles, increasing contact with lipase.
Benefits:
• 5-10% higher fat digestibility
• Reduce oil addition by 0.5-1.5%
• Better FCR and eggshell quality
Saves money while improving performance.
8. Multi-Enzyme – Digestibility System Plant-based feeds contain anti-nutritional factors (e.g., NSP) that hinder digestion. Our enzyme complex (protease, amylase, xylanase, etc.) breaks down these barriers to release more nutrients.
Results:
✓ Higher metabolizable energy
✓ Lower FCR
✓ Less hindgut fermentation and sticky droppings
Get the most out of every bite of feed.

Things That Matter for Every Type of Poultry

1. Feed quality and mold prevention
2. Mycotoxins are the root of many problems
3. Gut health is the foundation for everything
4. Heat stress and cold stress both matter
5. Nutrition is the foundation—choose the right premix
1. Feed quality and mold prevention

Even good feed can develop mold during storage. Our advanced preservative system (synergistic propionic acidammonium propionate blend) is designed to prevent mold before it starts. It's a scientifically formulated combination of propionic acid, ammonium propionate, synergists, and moisture binders. It works broadly against mold, is safe for poultry and people, and we produce it on a dedicated line with 16,000 tons of annual capacity. Plus, our optimized pretreatment process reduces equipment clogging and extends the life of your feed mill's ring dieso it's not just better for the poultry, it's better for your feed processing.

2. Mycotoxins are the root of many problems

Corn and soybean meal that look fine can still contain low levels of mold toxins. While our preservative system keeps mold from growing during storage, if mycotoxins are already present in raw materials, a good deactivator is still needed. We recommend pairing preservation with a quality mycotoxin binder to protect the liver and immune system.

3. Gut health is the foundation for everything

Whether you're raising layers, meat poultry, or breeders, a healthy gut means better feed conversion, stronger immunity, and fewer health problems. Our probiotics (Bacillus, Lactobacillus, yeast) and acidifier work together to support gut function from day one.

4. Heat stress and cold stress both matter

In summer, poultry eat less and egg production drops. In winter, they catch colds easily. Our Lselenomethionine helps poultry handle oxidative stress from temperature extremes, and our acidifier can be added to drinking water to support hydration and gut health during heat waves.

5. Nutrition is the foundation—choose the right premix

Different breeds and different stages have different nutritional needs. We offer multivitamin premixes, multivitamin + mineral premixes, glycine chelated minerals + multivitamin premixes, small peptide chelated minerals premixes, small peptide chelated minerals + multivitamin premixes, and bloodnourishing specialized premixes. Plus, we offer custom formulation servicestell us what you need, and we'll formulate specifically for your situation. No onesizefitsall.

Custom Formulation: Your Farm, Your Formula

No one-size-fits-all formula? We tailor it for you!

We are well aware that there are differences in raw materials, farming patterns and management levels in different regions. Our technical service team can provide you with one to one formula customization service.

We offer custom formulation services:

Tell us what you're raising, what stage they're at, what ingredients you're using, and what challenges you're facing

Our technical team will formulate a premix specifically for your situation

No money wasted on ingredients you don't need, and nothing missing that you do need

SUSTAR Some successful cases of customer formula customization

Custom formulation process:

Contact us and tell us about your operation

We provide formulation recommendations and cost estimates

You approve, we manufacture

We follow up on results and adjust as needed

SUSTAR Customize the process

A Final Word

There's no magic trick to raising poultry. It's about getting the small details right—gut health, feed quality, trace minerals, vitamins, stress management. We've been in the feed additive business for years, and we've seen too many farmers spend money on things that don't work—or miss opportunities that do.

If you're raising layers, meat poultry, or breeders right now, feel free to reach out anytime. We don't just sell products; we want to help you raise healthier poultry and improve your bottom line. Need a custom formula? We can do that too.

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Share: what are you raising? How many poultry? What challenge are you facing? We'll offer practical advice.

Our Superiority

SUSTAR Factory

Customized trace element solutions

Customized trace element formulas are provided for the nutritional needs of different animals (poultry, pigs, aquatic products, ruminants, etc.).

Animal nutrition consultation and experimental support

Cooperate with university professors and animal nutrition experts to provide professional animal nutrition solutions and consulting services.

Customer training and market support

Provide trace element product application training to distributors and feed mills. Provide market trend analysis. Assist in product promotion through online and offline platforms

Product technical support and optimization

Study the synergistic effects of different trace elements, optimize the formula, avoid antagonism, and improve the absorption rate. Provide suggestions on the compatibility and addition of trace elements for the production process of feed mills.

Quality control and compliance certification support

FAMI-QS, ISO, OMS organic certifications. Offer testing reports for heavy metals, microbial residues, etc.. Assist customers in meeting the compliance requirements of feed additive regulations in different countries/regions

A Reliable Partner

Sustar group has decades-long partnership with CP Group, Cargill, DSM, ADM,Deheus ,Nutreco,New Hope ,Haid,Tongwei and some other TOP 100 big feed company.

SUSTAR Partner

Research and Development Capabilities

SUSTAR has its own R&D team, perfect testing technology and testing process, and is committed to providing customers with the highest quality products

Laboratory 1
R&d team
Certifications
Testing equipment
Third party test report
R&d team

Integrating the talents of the team to build Lanzhi Institute of Biology

In order to promote and influence the development of livestock industry at home and abroad, Xuzhou Animal Nutrition Institute , Tongshan District Government, Sichuan Agricultural University and Jiangsu Sustar, the four sides established Xuzhou Lianzhi Biotechnology Research Institute in December 2019.

Professor Yu Bing of Animal Nutrition Research Institute of Sichuan Agricultural University served as the dean, Professor Zheng Ping and Professor Tong Gaogao served as the deputy dean. Many professors of Animal Nutrition Research Institute of Sichuan Agricultural University helped the expert team to accelerate the transformation of scientific and technological achievements in the animal husbandry industry and promote the development of the industry.

Certifications

As a member of the National Technical Committee for Standardization of Feed Industry and the winner of China Standard Innovation Contribution Award, Sustar has participated in drafting or revising 13 national or industrial product standards and 1 method standard since 1997.

Sustar has passed the ISO9001 and ISO22000 system certification FAMI-QS product certification, obtained 2 invention patents, 13 utility model patents, accepted 60 patents, and passed the "Standardization of intellectual property management system", and was recognized as a national-level new high-tech enterprise.

SUSTAR Certificate SUSTAR

Testing equipment

Our premixed feed production line and drying equipment are in the leading position in the industry. Sustar has high performance liquid chromatograph, atomic absorption spectrophotometer, ultraviolet and visible spectrophotometer, atomic fluorescence spectrophotometer and other major testing instruments, complete and advanced configuration.

We has more than 30 animal nutritionists, animal veterinarians, chemical analysts, equipment engineers and senior professionals in feed processing, research and development, laboratory testing, to provide customers with a full range of services from formula development, product production, inspection, testing, product program integration and application and so on.

SUSTAR Laboratory and laboratory equipment

 

Third party test report

We provide test reports for each batch of our products, such as heavy metals and microbial residues. Each batch of dioxins and PCBS complies with EU standards. To ensure safety and compliance.

Assist customers to complete the regulatory compliance of feed additives in different countries, such as the registration and filing in the EU, USA, South America, Middle East and other markets.

SUSTAR Test report

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